Can social selling break down the silos between sales and marketing? Ever worked for a company where sales and marketing just seem to through "rocks" at each other over email? How about if we can bring the teams together? That must make an impact to your efficiency and revenue achievement? If this article has been useful and you think it would be helpful to your network or individuals then please share it. Please also tag in the individuals. DLA ignite #socialselling #sales #salesdevelopment #saleseffectiveness #salesenablement #salesleadership
Thomas Ross
2y
Wow there's some awesome information here Timothy (Tim), for any questions and I mean ANY questions on #socialsales & #digitalmarketing this is the go-to article!
Matt Pybus
2y
Wow Timothy (Tim) Hughes 提姆·休斯 this isn't an article its a reference guide. I'll bookmark this one!
Helpful! This will
Helping sales teams with customized insights and analyses of those that plan, buy, or sell media.
2yIt absolutely can. One of the original design tenets for the SDR role was a big focus on building a wonderful bridge between the two disciplines. This was written by a CTO A perfect example of where this conversation is beginning to emerge is in online technology social media platform/Community. Vendors who join the the community and are interfacing with their customers and potential customers Suddenly vendors and customers have an opportunity for personal interaction and open dialogue. Through this conversation between vendors and customers there is a real opportunity for vendors to learn about the needs and desires of their customers, interact with customer peers, share resources and, most importantly, simply have an open discussion where concerns and needs can be exposed and addressed. This allows them to understand one another, feel comfortable reaching out with suggestions and more. Because it's a conversation vendors can talk with customers or potential customers The customers are ready to hear about products. They want know and they want to learn. This is a marketplace where sales lead generation is already done simply by the fact that the customers are present. They have already given the vendor their ear.