Can I be data driven with social selling? Legacy sales methods don't give sales leaders or business leaders many measures. The way sales was measured in the past was a bit "finger in the air". In this blog I walk you through how, with #socialselling, you can become a data driven business. None of this, hoping that the CRM isn't just full of stories and dreams. Social selling gives you all the leading indicators from early in the sales process, right through to closing. Allowing you to check if your business is on the right track. No longer do sales leaders need to "wing it" and live off anecdotal stories, companies can now business plan to every salesperson's press of the keys on their keyboard. If you are interested in any more information to kick off your social selling project, I have added links to additional articles at the end of this blog. You will also get access to the whole DLA ignite team's portfolio of help and advice by following #digitalorganization #salesenablement #salesdevelopment #saleseffectiveness #salesleadership #CFO
I think there is a common misconception that social selling is not data-driven. It's very easy to connect specific activities to outcomes with social selling.
No more fudging numbers and feeling around in the dark. No more blindsiding the board with 'hopefully' and 'maybe'....all there in black and white. Thanks Timothy.
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2yThat's an important article Timothy (Tim) Hughes 提姆·休斯 Yes indeed as data gives more credibility to any social selling approach