Why social selling isn't just marketing In this article I walk you through how social selling is applicable for the whole sales process. From prospecting, to accelerating your deal cycle to increasing the number of wins. I also explain how social selling can be used to help reduce one of the big issues in modern selling, ghosting. At the end of the article are links to more articles I've written that will help you on your social selling journey. If you are interested in articles that support your business in your strategic social media transformation then follow the DLA ignite team at #digitalorganization There are articles for sales, marketing, ABM, procurement and finance and how they can use strategic social media to strip out cost and make the organization more efficient and effective. #socialselling #salesleadership #salesenablement #saleseffectiveness #salesdevelopment
Timothy (Tim) Hughes 提姆·休斯 my favorite part is that of generating your own inbound and getting choices. This is something that is so often overlooked when evaluating whether or not to do strategic social. When the #salesperson is generating their own inbound they have the ability to focus on the best opportunities for a given time and match the buying process of their prospects.
🔥Timothy. Many think they know what it is. Others attach personality, strategy and revenue to the activity. 👍
Thanks Timothy especially for the clarity around the 3 elements to social selling.
An excellent article, thank you for writing it 😀 I'm piecing it together!
Founder-Led and Leader-Led Content in 1-Hour Per Week for Business Grow 💥 | Podcast Host x2 | Founder, Fist Bump. | I help Gen X and BB leaders confidently create and use content to network and create new business.
3yMy favorite is the direct statement that social selling is NOT marketing. Yet, so many marketing departments just want the sales team to share marketing posts. 🤦🏼♂️ Sales is always about conversations and relationships. Great article Timothy (Tim) Hughes 提姆·休斯