Tyler Hickey’s Post

PSA to all SDRs: You need to be sending LinkedIn videos. No excuses. They take 30 seconds to make and get super high response rates. Don't hide behind your keyboard. Prospects appreciate you putting yourself out there. 2 frameworks for LI vids to get you started: 📹 Simple Outbound Framework: -Observation -Problem -Solution -CTA 📹 Basic Introduction Framework: - Thank them for connecting - Tell them something about you - Tell them something you like about their profile - Ask a question Use the Simple Outbound Framework if the prospect has any level of warmth. And the Basic Introduction Framework if the prospect is completely cold. Come up with your own style, tone, and flow and then repeat until it's second nature. The hardest thing is getting started. It'll be uncomfortable at first, but you'll get better if you keep at it. I promise.

Your connection request is the most important step on LinkedIn. Now hear me out... Because it's basically the gateway into their personal LinkedIn. Which is why I think it's important to structure your note so you don't sound like a classic rep. A classic rep who's going to SPAM them the second they accept. So I use the following structure: ▪️ Personalisation (show them you've done your homework) ▪️ Challenge (highlight a potential challenge) ▪️ Offering something (them getting something from accepting) And I get a lot of success from this structure. But once they accept I then DONT go into pitch mode. So want to see what my process looks like? You can see my structure for LinkedIn in my recent newsletter post here: https://lnkd.in/eQMqFWAv P.S. yes I add a note, for me, I tested this and found a reduction in accepts without one. #sales #pipelinegen

Today's LinkedIn rant... #1. I really don't appreciate it when you connect with me and then immediately pitch me your product or service (perhaps you should check out what "discovery" means??? Oh and by the way - I can teach you how to do that!) #2. If you do ask for a discovery call, then make damn sure it's a discovery call. Asking me about what I do, the URL for my company, and the types of clients I work with is a colossal WASTE of my time. That info is part of my LinkedIn profile - so don't be so lazy, in such a hurry, or doing so much outreach that you can't actually perform the homework that it requires to be successful. #3. And finally, bumping your previous lame message to the top of my inbox does little good. There's a reason I didn't respond to the original message - perhaps that should be your focus? Why is the prospect not responding versus hitting the nail with the same hammer over and over and over again? That is all - I feel better now - thanks for listening =) #sales #salesmanagment #salestraining 

When prospecting through LinkedIn or any written format, it's important to be mindful of how your humor might be perceived by the recipient. You never know how it will come across, and unintentionally leaving a negative impression is all too easy. Take a moment to consider how your message might be interpreted before hitting the send button.

I can't stand sales. Yeah, I said. It feels like harassing people. It results in tumbleweed. I jump on discovery calls with no process and just have a chat and hope we click. If this feels familiar... 👉 Don't miss out on revenue. Learn how to make it 👈 The top #5 results of Confident Closing... 1) Increased confidence in reaching out and starting spam-free conversations via DM. 2) Use my strategies to build your followers and get connected with ideal clients. 3) Book more successful discovery calls following a proven process that positions you as the expert they trust. 4) Learn how to leverage LinkedIn as a networking, relationship-building and revenue-generation tool. 5) Simply personalise the DMs, follow the frameworks and let the PDFs keep you on course. 5 steps, 5 videos, 5 PDFs and you're good to go in under an hour. I thought of everything so you can simply follow the steps and sell. This one is for you if you love revenue but hate selling 🤩 https://lnkd.in/eWQSQ4zR

You want to sell on LinkedIn. And you do it all to make it happen. - Posting case studies and testimonials. - Showing up consistently. - Adding relevant connections. - Engaging with others. But the leads just won't flow in. Because the case studies and the testimonials can help people trust your skill. But it won't make them trust you as a person. That trust is built over time. - Show your human side in your content. - Be approachable. - Aim to win friends not clients. Shift the focus from selling to giving. Build relationships. Start conversations. Add tremendous value. Because you don't just want them to trust your skills. You want them to trust you, too.

What are we all guilty of on LinkedIn when going for that cold connection? “I happen to notice you’re active in X space…” “I came across your profile and saw that…” *liking the last post not matter the relevancy and going for a shameless LI connect* We see right through it when someone does it to us so why not change course when we’re on the other side? What can we do instead? 1. Go right for the value in the first sentence. If you are not saving time, reducing friction, or making money for a prospect what are we doing here? 2. We can see by your title, company, and tagline what you do, so skip the intro. DO NOT introduce yourself by name. 3. What did you recently for a competitor that this cold connection would care about? 4. Don’t just ask for a meeting before finding out if you can help. That’s just annoying and you’ll have an awkward meeting. Also, if you focus more on building your network and getting your value props out there instead of a transactional message to get a meeting you’ll have more meaningful conversations and trigger less sales resistance than someone that just took a call to get you off thier back.