I’ve sent north of 2000 videos to prospects via DM here on LinkedIn. Typically C-Suite. When done right, they are undefeated. 1 minute and 26 seconds. Structure - Smile, use of hands ⬇️ Mention something no one else would ⬇️ Recognized their hustle ⬇️ Called out that it was a pitch ⬇️ Told him why I reached out ⬇️ Mentioned his past soccer days ⬇️ Mentioned how we can help ⬇️ References his college community ⬇️ Closed for the meeting ⬇️ Offered an out ⬇️ Followed up with quick DM This structure rarely loses, full stop. Back in November, I told myself I wanted to start coaching people on how to effectively do this + every other aspect of LinkedIn and Social Selling and well, 84 people have been coached since then. In May, my next cohort launches. 50 people, all going on a journey together to build their authentic voices and discover revenue and relationships they never new existed. 27/50 seats already filled. This group is 🔥 Founders Execs Coaches Sellers Soloprenuers Marketers Realtors I could go on and on, it’s a vibe!! P.S. - I’ve also opened my availability in April to do 2 Team Trainings due to demand from CRO’s and VP’s of Sales wanting their reps training together on this stuff.
One team training almost booked via this post, so pumped for these 5 people!!
Today has been fun, pumped to welcome a few more people to the May group!!!!
Can we play the video anywhere? Did you post a link in the comments or something?
2000?!?! Damn. Let’s gooooooo Video prospecting for the win! 💪
Good job man. I really like the structure. 😀 I'm already thinking about how I can build a Clay table named "LinkedIn video" and automate these data points. In that way, I can make recordings at a recurring rate without the need for a lot of manual steps.
So friggin’ cool! What vid platform are you using?
Open to sharing more about your method, Darren? Is there a specific cadence that you use from connection, to message, to video?
I really appreciate how you breakdown exactly what you’re doing - I’ve been skeptical of video for the longest time. I think because I don’t want to watch them? But this is a definite push to try it!
I build coaching programs and coach a little myself
1mo30/50 spots taken!!!