We need more campaigns - Really? There is a saying "when in a hole, stop digging" Time after time, senior #marketers come to use and tell us that "#marketing isn't working anymore" And then they repeat and throw budget at more things that don't work As we approach 2022, isn't time to STOP and think about your marketing? In this article, I walk you through the data (not my opinion) on the current state of marketing and #digitalmarketing At the end of this blog are links to additional resources you might be interested in If you are looking for more advice on #digitalbusiness then follow the DLA ignite global team on #digitalorganization #socialselling #salesenablement #salesdevelopment #salesleadership #advertisingandmarketing
If I may start off with a bit of fun "You can borrow my ladder". It's a funny world, such a powerful expression. Good share Timothy (Tim) Hughes 提姆·休斯
The data never lies!
Digital Commercial Strategist - Developing people and organisation to become leaders in their sectors - TedX Speaker - Keynote speaker, event host/compere/moderator - Artist
2yIt always intrigues me that organisation who require their people connecting directly and having conversations with prospects, spend so much time, money and effort not doing this, in favour of revamping their website and....and.....and (insert anything but enabling their people to connect and converse with prospects)