Sockdolager Wellness Podcast
By Eric Christensen
Sockdolager (noun): 1. an Exceptional Person or Thing 2. A forceful blow.
Sockdolager Wellness PodcastFeb 21, 2018
Why You Should Slow Your Breathing Down.
Why should you slow your breathing down? This podcast answers just that. too often we are breathing too fast, creating imbalances in our blood gases and leading to chronic inflammation, stress and more.
Today we talk about how you can use breathing techniques to address all of these issues.
Listen in to learn about 3-4-4 breathing and how it can help you!
If you want to learn more:
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwellness.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Who Am I?
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
Episode 45: Guest on the Better You Movement Podcast
Today I’m lucky enough to be a guest on the Better You Movement Podcast and I have included the audio from myself and Brady’s conversation you can find all his info in the details below as well as any other references cited during our conversation. Hope you guys enjoy!
In this episode, I talk with owner and lead physical therapist at Chandler Physical Therapy, Dr. Eric Christensen. Eric talks about his journey to the PT profession and what led him to pursue small business practice ownership. Eric gives some amazing insights into why his ideal model for clinical practice keeps the patient at the center of care, and how emphasizing this relationship has paid off big time for his business.
Eric is also the author of Breathe Better, a book designed to improve the way we breath and emphasize the importance of breathing for managing nearly all aspects of our health. We talk about the extent to which Eric uses breathing as an integral component to patient education and even intervention and treatment for various conditions he sees in the clinic!
The Better You Movement Podcast listeners can pick up a FREE COPY of Eric’s book Breathe Better by heading over to this link!!
Check out Breathe Better Book and Course: http://www.breathebetter.co
Want to connect socially?
Facebook: http://www.facebook.com/chandlerphysicaltherapy
Instagram: http://www.instagram.com/chandlerphysicaltherapy
Twitter: http://www.twitter.com/chandler_pt
Chandler Physical Therapy is a family owned and operated Physical Therapy clinic in Chandler, Arizona. We treat active adults who are looking to keep themselves pain free and active through exercise and healthy living. If you're looking for information, and are not sure P.T. is right for you, we have a completely free (we don't even ask for your payment info) Discovery Visit where you sit down one-on-one with a physical therapist who does a deep dive into your background, current limitations, and then performs an in-depth screen and movement profile. This information will let us know (and you) exactly how Chandler Physical Therapy can help you, what tools we might use, and how long it might take. If this sounds like an option for you, request a Discovery Visit here: https://chandlerpt.net/discover
Episode 44: Breathing is Important
Breathing is crucial to life. Literally. In this episode I dive into why I focus on breathing so much in my practice and some simple solutions for correcting and over-stressed nervous system.
Want to learn more about breathing?
If you're in the Phoenix Area, book a visit with me: https://chandlerpt.net
If you're not local...
Check out Breathe Better Book and Course:
http://www.breathebetter.co
Want to connect socially?
Facebook: http://www.facebook.com/chandlerphysicaltherapy
Instagram: http://www.instagram.com/chandlerphysicaltherapy
Twitter: http://www.twitter.com/chandler_pt
Chandler Physical Therapy is a family owned and operated Physical Therapy clinic in Chandler, Arizona. We treat active adults who are looking to keep themselves pain free and active through exercise and healthy living.
If you're looking for information, and are not sure P.T. is right for you, we have a completely free (we don't even ask for your payment info) Discovery Visit where you sit down one-on-one with a physical therapist who does a deep dive into your background, current limitations, and then performs an in-depth screen and movement profile. This information will let us know (and you) exactly how Chandler Physical Therapy can help you, what tools we might use, and how long it might take. If this sounds like an option for you, request a Discovery Visit here:
https://chandlerpt.net/discover
Episode 43: Review of Caffeine by Michael Pollan
www.sockdolagerwellness.com
Twitter: @sockdolagerwellness
Instagram: @sockdolagerwellness
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course Ebook: amzn.to/2Uj6I5A
Paperback Copy: amzn.to/2QicJkH
Episode 42: What is the Future of Health?
EPISODE 42: What is the Future of Health?
In this Episode we touch base on the future of health. What will it look like? How will a healthy person behave in the future?
I give my top 3 things I think health will be centered around more than ever:
1. Mental Health
2. Exercise
3. Diet/Supplementation
Yes, we should already be focusing on health like this, but the future will emphasize this even more.
That's why we created Sockdolager Wellness in the First Place. Where we can create world class supplements to make Sockdolagers (extraordinary people) through natural means.
Interested in trying our supplements?
Visit: SockdolagerWellness.com/Store
Use Code PODCAST10 for 10% off your order for being a listener!
Care to Connect:
Twitter: @sockdolagerWC
Facebook: Search Sockdolager Wellness
Episode 41: Shifting Gears - Focusing on Health
Hey Everyone, while business and business tactics have been fun, I feel like it is time to shift gears to something I'm more passionate about: health. Keeping it, earning, and flourishing with it.
This is the beginning of a new phase for me. Expect great guests to educate us on how to be our best selves, live with good health, and explore the natural life to keep us being, Sockdolagers!
Episode 40: The Importance of Asking For a Reply in Your Emails.
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: amzn.to/2GMKdOC
Breathe Better Paperback: amzn.to/2Gnmvtc
Episode 39: Two of My Favorite Ways to Use Automation for Hiring and Employees
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all in small business. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: amzn.to/2GMKdOC
Breathe Better Paperback: amzn.to/2Gnmvtc
Episode 38: The 3 Best Business Books I "Read" Last Year
Hey All -
Welcome back!
Today I dive into the 3 business books that helped me grow more over the last year. I'm huge into knowledge and love to learn, and because I own my own business, I really want to be the best owner possible.
So here you have it, the 3 Books I Found to Be Influential to Me (I do it on Audible - try it HERE):
Crushing It! by Gary Vaynerchuk
Extreme Ownership by Jocko Willink and Leif Babin
Brains on Fire by Robbin Phillips, Greg Cordell, Geno Church, Spike Jones
Episode 37: Using Captions to Enhance Video Engagement
Clips is a useful app- check it out here: apps.apple.com/us/app/clips/id1212699939
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: amzn.to/2GMKdOC
Breathe Better Paperback: amzn.to/2Gnmvtc
Episode 36: a Fun Way to Get More Folks on your Email List
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: amzn.to/2GMKdOC
Breathe Better Paperback: amzn.to/2Gnmvtc
Episode 35: Using a CRM to Enhance Customer Engagement and Retention
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: amzn.to/2GMKdOC
Breathe Better Paperback: amzn.to/2Gnmvtc
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Episode 34: Facebook Audiences - Leveraging the Customer List
Hello!
Today we are talking about utilizing the customer list to create a Facebook Audience to then run campaigns to- 2 in particular.
Word of mouth is powerful, and this particular advertising strategy can pay off big time for you!
As always, if you have any questions, fire away!
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: https://drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Episode 33: The Art of the Redirect
Welcome! In this episode we talk all about how to use redirects to your marketing advantage. In person to person conversation, breaking in and leading the conversation can be tough- these tips will help! In online marketing, you need to get someone's attention, fast. These are time tested technique to do so!
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: https://drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Episode32: How to Increase the Open Rate on Your Emails
Hello! Today we are talking all about how to increase the open rate on your emails.
In this episode I discuss the top things I've done to increase my open rate on my emails from 15% to 25-30% for every email!
If you've been struggling with getting across to your list, you could be making one of these simple mistakes! The good thing? They are easy to fix in minimal time!
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: https://drip.pxf.io/c/1235027/390571/5674
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Episode 31: The Top 3 Free Tools I Use Everyday in My Business
In this episode, we dive into my Top 3 Productivity Tools I use EVERYDAY for my businesses. These are user-friendly and help me spread the word about my business everyday.
Movavi Clips: https://www.movavi.com
This is a brilliant simple video editor that is feature rich without the price! Can get it on Android, IOS, Mac, and Windows. You can trim, modify, add text, voiceover, transition to your hearts content!
Canva:
This multimedia editor is fantastic. Pre-built in templates set the stage for greatness, you just have to drag and drop! Editing your own artwork has never been easier, and FREE!
Drip: https://drip.pxf.io/NJknV
This is the backbone to my business. Drip is an automation email and customer software that works to enhance your connection to your customers. Drive traffic the right way, send them the right message, and even connect with facebook ads, your payment platform and more to create a rich, user specific experience. If you're tired of MailChimp's limitations, you can get started with Drip for Free, and build everything out first. Amazing!
Want a step by step guide for visualizing the perfect customer? Download it HERE:
https://www.getdrip.com/forms/568870642/submissions/new
Want a free step by step perfect ad creation guide? Get it HERE:
https://www.getdrip.com/forms/714483794/submissions/new
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: https://drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
Episode 30: Leveling Up Your Clients
Want a step by step guide for visualizing the perfect customer? Download it HERE:
https://www.getdrip.com/forms/568870642/submissions/new
Welcome to Episode 30! All about leveling up your clients. Making your clients successful in your business flow is crucial and it's not that different than a video game- find out why in this episode!
Want a free step by step perfect ad creation guide? Get it HERE:
https://www.getdrip.com/forms/714483794/submissions/new
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: https://drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and business students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Episode 28: How to Write Good Ad Copy (For Facebook)
Welcome back! In this episode, we talk all about writing good copy- referencing previous episodes and building a good strategy to write your first (or maybe not) ad for Facebook (we focus on this venue in this episode, more to come).
This takes you step by step through the creation of good ad copy using principles I've gained through my time in the trenches writing copy for my business along with reading and digesting several resources.
Want a step by step guide for the perfect customer? Download it HERE:
https://www.getdrip.com/forms/568870642/submissions/new
Want a free step by step perfect ad creation guide? Get it HERE:
https://www.getdrip.com/forms/714483794/submissions/new
Ray Edwards Book, Copy That Sells: https://amzn.to/2UycWO5
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: https://drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Episode 29: Tonality in Your Digital Ads
Welcome back to Episode 29!! - today we dive deep into the concept of tonality! Tonality is the use of the tone of your voice to help communicate, in this instance, help a person to have interest in purchasing from you!
This come fresh from my reading (listening) to the Book: The Way of the Wolf - By Jordan Belfort. If you would like to read it check it out here:
https://amzn.to/2DK9zOn
And, if you haven't started using Audible, I highly recommend you do! They alway have some sort of free trial - I've been able to finish 7 books this year alone with this awesome tool. Check it out here:
https://amzn.to/2Yab67V
Want a step by step guide for visualizing the perfect customer? Download it HERE:
https://www.getdrip.com/forms/568870642/submissions/new
Want a free step by step perfect ad creation guide? Get it HERE:
https://www.getdrip.com/forms/714483794/submissions/new
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: https://drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Episode 27: Facebook Ads at the Ad Level
Welcome to Episode 27!
In this episode, we talk all about Facebook Ads at the Ad level. This is where you do you most creative work and where most people get hung up on what they can and can't add and make common mistakes that get you flagged.
If you want to learn more about the Ad Level in Facebook Ads, tune in!
References:
Ray Edwards: Copy That Sells - https://amzn.to/2X4xxuW
Ray Edwards: Web Copyrighting From The Trenches - https://amzn.to/2VLq9Er
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: https://drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Got Stress? Learn how to manage it: Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
Episode 26: Facebook Ads- the Ad Set Level.
Episode 26: Facebook Ads - the Ad Set Level
In this episode, we talk all about the different options for Facebook Ads at the Ad Set Level. The different levels between campaign, ad set, and then ad can be confusing for the beginner.
We dive into the Ad Set Level to talk about how to structure it depending on what you're looking to get out of it - if you're looking for a fresh perspective to talk about Facebook Ads, this is the episode for you!
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: https://drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Episode 25: Facebook Lookalike Audiences
In this episode, we dive into what a Lookalike audience is, and how it can be used to help you improve your Facebook Marketing. IF you love the customers you have, and want more just like them, then lookalike audiences may be for you!
We go over my top 3 favorite lookalike audiences in this episode as well!
Want to learn more about my ECRM Drip (IE, how I keep my email list active and automated) Check this link out: https://drip.pxf.io/c/1235027/390571/5674
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Episode 24: The Psychology of Sales: Summary
If you're interested in a worksheet for the perfect customer and their normal day to day, check it out here:
And of course, please check out Drip for your CRM: drip.pxf.io/c/1235027/390571/5674
Episode 23: The Psychology of Sales Part 4: Free.
Episode 23: The Psychology of Sales Part 4: Free.
In this Episode we talk all about the concept of free and how that can help or hurt getting people in the door of your business.
We go over strategies and ideas that you can potentially use in your small business to flex your “free” muscle to build your potential client list.
Resources mentioned:
Predictably Irrational by Dan Arielly: https://amzn.to/2UguEGo
Drip - ECRM - my email list and campaign manager : https://drip.pxf.io/c/1235027/390571/5674
Episode 22: The Psychology of Sales Part 3 - Expectations.
Welcome to Episode 22: The Psychology of Sale Part 3: Expectations.
In this episode we chat all about how expectations drive the consumer train- how setting expectations before, during and after interactions can not only help finalize a sale, but also build trust with your customer and people.
And, this applies to life in general, not just a sales cycle- your significant other, your children, your employees will benefit from this approach!
Episode 21: The Psychology of Sales Part 2:- Choices
In this episode, we focus on choices. Today, people are afraid to make a decision because of what we spoke about in Episode 21- fear. Marketing funnels, this day and age are to edcuate inform and give customers PERMISSION to buy our product. We are designed to make and/or decision. Our brain cannot handle complex decisions or multiple ones. Despite our multitasking world our brains cannot handle it.
Simple is better. Too many choices ends up in analysis paralysis.
Extreme Ownership: https://amzn.to/2IhZAUY
If you want to download the overview of the funnel I describe: http://www.sockdolagerwc.com/podcast/episode-21-the-psychology-of-sales-part-2-choices
Episode 20: The Psychology of Sales Part 1: Fear
Today we talked about how customers Fear to Get Purchases Wrong.
How Educating Customers on How it is Right In you marketing can go miles.
Tools I use to help gather information about the fears my customers or potential customers have.
And how to apply this info to your next Facebook or Google Ads advertising campaign.
Hope you’re doing well!
References:
Ask Ryan leqesque amzn.to/2Dz3NOJ
DRIP CRM: drip.pxf.io/c/1235027/390571/5674
Episode 19: The Best Bang for Your Buck with Facebook Advertising
In this episode we talk about the best bang for your buck with Facebook advertising.
1. Get local!
2. Use interests related to your audience -how.
3. video.
We also discussed a little bit about the Facebook algorithm as well as what’s coming up in the future episodes!
If you’re interested in connecting with the blog about how to add captions to your video on Facebook then check it out here:
http://www.sockdolagerwc.com/blog/how-to-add-captions-to-your-facebook-video
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Work Company.
Want to get in touch?
Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Connect with me on YOUTUBE here: https://www.youtube.com/channel/UCoyv7YSKR9GdPkdtrWe6wLQ.
Episode 18: My Favorite Facebook Audiences Using the Pixel
In this episode we talk all about Facebook custom audiences using the Facebook pixel – we built this on from the previous episode episode 17, and flush out the specific audiences that I find have worked best for my business. I incorporated this into a blog which you can find here:
http://www.sockdolagerwc.com/blog/the-facebook-pixel-how-to-place-install-and-create-custom-audiences-with-it
AND
If you want to learn more about my CRM DRIP, check it out here:
https://drip.pxf.io/c/1235027/390571/5674
As always if you have any questions you can contact me directly below:
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Wellness Company.
Want to get in touch?
Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Connect with me on YOUTUBE here: https://www.youtube.com/channel/UCoyv7YSKR9GdPkdtrWe6wLQ.
Episode 17: What is the Facebook Pixel?
www.sockdolagerwc.com/blog/the-facebook-pixel-how-to-place-install-and-create-custom-audiences-with-it
As always if you have any questions you can contact me directly below:
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Wellness Company.
Want to get in touch?
Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: amzn.to/2GMKdOC
Breathe Better Paperback: amzn.to/2Gnmvtc
Connect with me on YOUTUBE here: www.youtube.com/channel/UCoyv7YSKR9GdPkdtrWe6wLQ.
Episode 16: Google Ads Keyword Tricks
Episode 16:
In this episode, we take a look at Google Ads, specifically keywords.
We talk about the different types of keywords used: broad match, exact match, phrase match, and modified broad match and how to use them to help your business!
If you want to check out a blog, and another great resource, check it out here:
http://www.sockdolagerwc.com/blog/google-adword-tips-keyword-refinement
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, and a community of like-minded professionals and students to help grow with- this is for you.
It is my goal to pass on my knowledge of business, clinical skills, marketing (Facebook, Adwords, and more!) and life stories to help those wanting to grow their self skills, their business, or simply be part of a community of learners and leaders. Welcome to Sockdolager Wellness Company.
Want to get in touch?
Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
https://sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: https://amzn.to/2GMKdOC
Breathe Better Paperback: http://amzn.to/2Gnmvtc
Connect with me on YOUTUBE here: https://www.youtube.com/channel/UCoyv7YSKR9GdPkdtrWe6wLQ.
Episode 15: where have I been?!
Episode 14: The Customer Journey and Automation
For small businesses, there is no better way to get started on automation than by using Drip. Drip is a fully functional automation email delivery system but can also automate your facebook audiences and much, much more. Check it out, for FREE here: drip.pxf.io/c/1235027/390571/5674
If you want a little more, I am pre-selling up a course that will take you start to finish setting up your background automation for your small business. This course will release October 1st, 2018 - get it now at a steeply discounted early-bird price.
Check it out here: chandlerphysicaltherapy.lpages.co/swc-drip-automation-pre-sell/
Ray Edwards' book "Copy that Sells" here: amzn.to/2PlmFWz
"Brains on Fire" check it out here: amzn.to/2nP06wU
Listen to Ray Edwards on Pat Flynn's Smart Passive Income Podcast here: goo.gl/kkSGQW
Episode 13: Why your clinic marketing is worthless without this.
Sockdolager Wellness Podcast Episode 13: In my first video broadcast, I discuss how your digital (or any) marketing is worthless without the background systems in place to handle the traffic and start them on a journey with your business.
Want my email series? Get it here: www.getdrip.com/forms/53409729/submissions/new
Want to learn more about Drip? Check this link out: drip.pxf.io/c/1235027/390571/5674
Want to Watch the Video Version?
youtu.be/JFQkwwblnnc
Want to get in touch? Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: amzn.to/2GMKdOC
Breathe Better Paperback: amzn.to/2Gnmvtc
Episode 12- Why You Need Google Analytics
Want to get in touch?
Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: amzn.to/2GMKdOC
Breathe Better Paperback: amzn.to/2Gnmvtc
Episode 11: Why blogging is crucial and 5 critical steps!
Check out the accompanying blog here:
www.sockdolagerwc.com/blog/blogging-musts-5-commandments-of-blogging
Want to get in touch?
Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: amzn.to/2zXlog8
Breathe Better Paperback: amzn.to/2Gnmvtc
Eric is a working physical therapy business owner and full time therapist and clinician. He's been through it all. If you're looking for realistic tips, tricks, support, a like-minded professional this is the place!
Episode 10: Why I want you to Fail.
Want to get in touch?
Connect with Me! And, please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
My book can be found here:
Breathe Better EBook: amzn.to/2zXlog8
Breathe Better Paperback: amzn.to/2Gnmvtc
Episode 9: Why I love YouTube Live, YouTube Marketing, and Google Marketing
Episode 8: Part 2 of 2 - Dr. Andrew Rothschild on Breathing
Dr. Andrew Rothschild can be found:
Twitter: @arothschildPT
PT SoapBox: itunes.apple.com/us/podcast/physical-therapy-soapbox-podcast/id1330682448?mt=2
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
Want to learn more?
My book can be found here:
Breathe Better EBook: amzn.to/2zXlog8
Breathe Better Paperback: amzn.to/2Gnmvtc
Connect with Me! (and please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Episode 7: The Breathe Better Experience
If you find yourself interested in this and want to learn more, the informational links can be found below:
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
Want to get in touch?
My book can be found here:
Breathe Better EBook: amzn.to/2zXlog8
Breathe Better Paperback: amzn.to/2Gnmvtc
Connect with Me! (and please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Episode 6: Intention vs. Action
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
Want to get in touch?
My book can be found here:
Breathe Better EBook: amzn.to/2zXlog8
Breathe Better Paperback: amzn.to/2Gnmvtc
Connect with Me! (and please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Episode 5: Part 1 Breathe Better with Dr. Andrew Rothschild
Dr. Andrew Rothschild can be found:
Twitter: @arothschildPT
PT SoapBox: itunes.apple.com/us/podcast/physical-therapy-soapbox-podcast/id1330682448?mt=2
Breathe Better Online Course:
sockdolagerwc.thinkific.com/courses/breathe-better-online-course
Want to get in touch?
My book can be found here:
Breathe Better EBook: amzn.to/2zXlog8
Breathe Better Paperback: amzn.to/2Gnmvtc
Connect with Me! (and please message and say 'Hi!'
www.sockdolagerwc.com
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Episode #4: Spirit of Service
In this episode I reference:
The Miracle Morning by Hal Elrod
Get your Copy here: amzn.to/2HvWKr4
Want to get in touch?
My book can be found here:
Breathe Better EBook: amzn.to/2zXlog8
Breathe Better Paperback: amzn.to/2Gnmvtc
Connect with Me! (and please message and say 'Hi!'
Social:
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
Episode #3 - the 3GS
Breathe Better EBook: amzn.to/2zXlog8
Breathe Better Paperback: amzn.to/2Gnmvtc
www.sockdolagerwc.com
Social:
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc
2: Stuck in the Crap.
Breathe Better Course: www.sockdolager.thinkific.com/courses/breathe-better-online-course
Breathe Better EBook: amzn.to/2zXlog8
Breathe Better Paperback: amzn.to/2Gnmvtc
Social:
Twitter: @sockdolagerwc
Instagram: @sockdolagerwc
Facebook: business.facebook.com/sockdolagerwc