SEO Training London

As a London SEO consultant, I have provided advanced SEO training in London for over a decade. I have helped many freelancers, business owners, managers and corporate teams get a better understanding of this complex and ever-changing discipline. Applying my teachings with great results.

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SEO Training Course


I offer custom designed SEO training to fit your specific needs. Training will be based on my SEO process and any combination of sessions or as a complement to SEO work I carry out for you.
I advocate a long-term approach and strategy to fit those goals and clear of backchat SEO techniques.

SEO training London

Zoom SEO training courses

I deliver only bespoke SEO training virtually over Zoom or your favourite video conferencing tool. Also at your office, my office in Paul Street Shoreditch or a number of locations across London, the UK and beyond.

Advanced SEO training for teams is available. Most of my clients have become visible on Google and continue to be for years not just an initial boost from excessive link building. That is to say, Google traffic and rankings were sustained long term, in many cases for years on the foundations of good SEO principles.

I also set up staging WordPress websites for students and teams that have no live projects. These can be one per student or the same site for a team of a few people. These are ideal for beginners or if you want to test ideas and your skills.

Do I provide one size fits all oven ready, academic exercise type of SEO course?

No, these are great for Maths, English, and other similar “largely fixed subjects”, not a volatile subject such as SEO. Unless your SEO training course is specific to your site and your team’s skills, it may add little or no value. If you buy the “wrong SEO course”, based mostly on link building and paid links, for example, it may even do more harm than good.

Advanced SEO training

Bespoke advanced SEO courses assume a degree of knowledge and experience in SEO. If you and your team are comfortable with most of the beginner topics we can tailor your course accordingly and add anything specific to your project. 

  • Hosting for SEO and server location
  • Website speed and caching plugins for WordPress
  • Google spam algorithms and over optimisation
  • Google Analytics setup and configuration
  • Google Search Console setup and configuration
  • Google Business Profile setup and configuration
  • Keyword research and tools
  • Advanced keyword strategies
  • Website architecture for SEO
  • Local and mobile SEO
  • Link earning and link building 
  • Social media for SEO
  • Content marketing and modern SEO
  • Promotional vs informative content
  • Mobile-first Index and a mobile-first world (NOW)
  • Woocommerce SEO for your online shop
  • Anything specific to your niche

Beginner SEO training

My bespoke beginner SEO courses are tailored to your needs. My courses are not an academic exercise one size fits all. However, you can expect to learn all the basics of SEO best practices. What constitutes good and bad SEO.

  • White hat SEO vs Black hat SEO
  • Staying within Google guidelines
  • A brief overview of Google search algorithms
  • Technical SEO basics and auditing tools
  • Crawling, indexing and ranking
  • Keyword research and tolls
  • Developing a keyword strategy
  • ON page ranking factors
  • Page structure for good SEO
  • Website architecture
  • Over optimisation
  • Off page factors
  • Link building vs link earning
  • Social media for SEO
  • Content marketing and modern SEO
  • Local SEO basics
  • Anything specific to your niche

Clients

Some London and worldwide leading brands I have the privilege to work with

SEO training London locations

  • Virtually – including multi-location video conferencing
  • At your office within zone 1 to 3, further out may carry other charges
  • Another place you work from, your hotel, etc.
  • At our office in Paul Street. Additional fees may apply

If you’re outside London or the UK, I am also more than happy to travel to meet you, please get in touch to discuss any extra arrangements, typically travel and stay.

Ready to Book


I look forward to making a difference to your business

How much does it cost?

Prices are currently on a per project basis please enquire.

100% relevant to your site

  • You can pay via bank transfer, PayPal, card or cash
  • All training requires advance booking and payment

SEO training for teams

Team Workshops are now an extension of one to one training with a fee p/hour per person.

Begins at 2 hours per session.

See also WordPress Training Courses.

Availability

Book Monday to Friday from 10.00 to 19.00 hours, slots are normally available within two/three weeks at the most.

I offer language services online and because I regularly work on bilingual websites, copywriting, teaching and translating, I needed to adopt SEO best practices. I chose Pedro Matias because I kept reading comments he’d written about SEO, all over the web, his SEO wisdom is practically everywhere!
I had already researched a lot about SEO before I started the course, but had gaps in my knowledge. He designed a really helpful personal learning plan, and adjusted it as we went through the course, clearly explaining the most recent thinking behind new-school SEO and Social! The lessons were at convenient times, and he’s a lot of fun.
Thanks and Bravo Pedro, I’ll be back for a refresher soon!


Daniel Morris

Daniel Morris

english language Teacher

I was keen to and learn how to develop my SEO for my newly built Thesis 2 based website and spent many days searching for a SEO expert that I could meet with in person. Pedro was appearing top in many of my Google searches so I knew he was good.
I’ve now had four sessions with Pedro. With his guidance and training my website SEO has improved greatly and my daily hit count is continuing to increase.
During each two hour session I take notes so that after each meeting I have a list of SEO improvements to make at my own pace over the coming weeks.
Pedro’s engaging and well structured SEO training has fitted in well around my freelance video production work. I would thoroughly recommend his skills as an SEO expert.

Julian Langham

Julian Langham

Filmmaker Videographer

Ready to Book

I look forward to making a difference to your business

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