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Marketing Hotels Tourism Online

Marketing Hotels Tourism Online

DIGITAL MEDIA

DIGITAL MEDIA

Bonus &  Resources >>>     |  Book Series 1,2,3 

Bonus &  Resources >>>     |  Book Series 1,2,3 

Learn The Latest Digital Media Marketing Strategies

Learn The Latest Digital Media Marketing Strategies

Tools, Tips & Strategies to grow your business online with digital media

Tools, Tips & Strategies to grow your business online with digital media

Video Syndication 

and Marketing Tips

Video Syndication 

and Marketing Tips

When you should use Youtube and when you should not and why - Learn why  Instagram videos are an exciting new way to captivate your prospects.

When you should use Youtube and when you should not and why - Learn why  Instagram videos are an exciting new way to captivate your prospects.

About the Author

About the Author

Register for Book Buyers Bonus & Resources

Register for Book Buyers Bonus & Resources

Understanding the Digital Media landscape in a fast changing mobile world

Understanding the Digital Media landscape in a fast changing mobile world

Insider tips, strategies, resources and tools to help you reach more travelers, with the right message and process in the right place at the right time.

Insider tips, strategies, resources and tools to help you reach more travelers, with the right message and process in the right place at the right time.

Mobile Marketing 

Strategies

Mobile Marketing 

Strategies

Mobile now accounts for over 60% of travel content is now consumed on mobile. Learn to master SMS, MMS, Bots and Text messaging as well as the latest digital strategies for mobile. 

Mobile now accounts for over 60% of travel content is now consumed on mobile. Learn to master SMS, MMS, Bots and Text messaging as well as the latest digital strategies for mobile. 

Reputation Marketing, Personalisation & Trust

Reputation Marketing, Personalisation & Trust

Book 2 explores some of the leading reputation marketing options. It explains how personalization can build trust and win more bookings.

Book 2 explores some of the leading reputation marketing options. It explains how personalization can build trust and win more bookings.

Learn the basics of all the parts of digitial media and how to align your message and marketing for today mobile and media savvy traveler.

Learn the basics of all the parts of digitial media and how to align your message and marketing for today mobile and media savvy traveler.

WEBSITE

WEBSITE

DIGITAL MEDIA 

DIGITAL MEDIA 

TECHNOLOGY

TECHNOLOGY

© Ian R Clayton -  All rights reserved.

© Ian R Clayton -  All rights reserved.

How to Automate your digital marketing using the latest, safe and proven technology 

How to Automate your digital marketing using the latest, safe and proven technology 

Simple system that will help you multiply your effectiveness, your reach and your authority.

Simple system that will help you multiply your effectiveness, your reach and your authority.

For Hotel Owners, Managers, Marketers 

& Tourism Professionals

For Hotel Owners, Managers, Marketers 

& Tourism Professionals

#1  Bestselling Author.  Featured in NY Times for innovation in social  marketing. 

Ian  R Clayton is  the CEO of AXSES Inc., developers of the first Facebook Booking Engine  for small independent hotels and creators of the Tourism Encyclopedia  for the Caribbean island of Barbados.

AXSES Latest Innovation is PersonaHolidays.com the  first truly Personal  Recommendation Engine that is fascinating travellers.   

#1  Bestselling Author.  Featured in NY Times for innovation in social  marketing. 

Ian  R Clayton is  the CEO of AXSES Inc., developers of the first Facebook Booking Engine  for small independent hotels and creators of the Tourism Encyclopedia  for the Caribbean island of Barbados.

AXSES Latest Innovation is PersonaHolidays.com the  first truly Personal  Recommendation Engine that is fascinating travellers.   

All 5 Bonuses of Book 1 Plus

All 5 Bonuses of Book 1 Plus

DIGITAL MEDIA  MARKETING STRATEGIES 

Book #2 of the series

DIGITAL MEDIA  MARKETING STRATEGIES 

Book #2 of the series

Helping  Hotels and Tourism Owners and Professionals Build Lasting Brands and  Balance Direct Bookings with Distribution and  Online Travel Agents.   

EasyAsApplePieBooks.com

Helping  Hotels and Tourism Owners and Professionals Build Lasting Brands and  Balance Direct Bookings with Distribution and  Online Travel Agents.   

EasyAsApplePieBooks.com

1.  Introduction 

2. Travel Marketing Then and Now 

3. Your Tourism Marketing Plan 

4. The Keys to Traffic 

5. Perfect Your Presence 

6. Web Strategy Process 

7. Site Navigation & linking 

8. Blogging for Travel 

9. Build & Market 5-Star Reviews -      Put TripAdvisor on Steroids 

10. Hot Buttons & Videos -Neuroscience of Sales Triggers 

11. Be Mobile Friendly

1.  Introduction 

2. Travel Marketing Then and Now 

3. Your Tourism Marketing Plan 

4. The Keys to Traffic 

5. Perfect Your Presence 

6. Web Strategy Process 

7. Site Navigation & linking 

8. Blogging for Travel 

9. Build & Market 5-Star Reviews -      Put TripAdvisor on Steroids 

10. Hot Buttons & Videos -Neuroscience of Sales Triggers 

11. Be Mobile Friendly

Build  your Digital Network and Reputation. Get Found and Get Booked

1. Building Your Footprint 

2. Content Marketing

3. What, Where, When 

4. Getting On The Map 

4. Optimize Your Mobile Marketing 

5. Building Your Social Network

6. The Travel Sales Funnel 

7. Reputation Marketing

8. Staying On Top 

 

Build  your Digital Network and Reputation. Get Found and Get Booked

1. Building Your Footprint 

2. Content Marketing

3. What, Where, When 

4. Getting On The Map 

4. Optimize Your Mobile Marketing 

5. Building Your Social Network

6. The Travel Sales Funnel 

7. Reputation Marketing

8. Staying On Top 

 

Prevent  the OTAS from Eating your Apples

1. Are OTAS Eating Your Apples

2. Get more Direct bookings 

3. Getting the Most out of emails

4. Protecting Your Brand 

5. Prefect the Sales funnel 

6. Big Data & Personalization 

7. Artificial Intelligence &

  Behavior Responsive Systems 

8. Putting it all together 

9. The Future is NOW 

Prevent  the OTAS from Eating your Apples

1. Are OTAS Eating Your Apples

2. Get more Direct bookings 

3. Getting the Most out of emails

4. Protecting Your Brand 

5. Prefect the Sales funnel 

6. Big Data & Personalization 

7. Artificial Intelligence &

  Behavior Responsive Systems 

8. Putting it all together 

9. The Future is NOW 

 Praise for Marketing Hotels & Tourism online

 Praise for Marketing Hotels & Tourism online

“Ians' book is easy and fun to read and is packed with useful information. 

It's ideas will certainly help hotel managers build an effective website strategy. As he says, hotel website marketers tend to put design first and the message later, but it really has to be the other way around. 

I particularly like the chapter on Hot-Buttons that inspire and engage the right guests. We have used Ian’s tactics for reputation marketing and animated review videos with much success. 

“Ians' book is easy and fun to read and is packed with useful information. 

It's ideas will certainly help hotel managers build an effective website strategy. As he says, hotel website marketers tend to put design first and the message later, but it really has to be the other way around. 

I particularly like the chapter on Hot-Buttons that inspire and engage the right guests. We have used Ian’s tactics for reputation marketing and animated review videos with much success. 

 Margaux Daher 

Owner/Manager, Poinsettia Villa Resort

 Margaux Daher 

Owner/Manager, Poinsettia Villa Resort

Ian explains Internet Marketing and the new media landscape in a simple, conversational style that makes for an easy read. That’s not to say any of this complicated strategy was over-simplified. In fact, I’m delighted to see how elegantly Ian navigates through some of the deepest thinking on marketing. His views on the future of travel are profound yet so well explained that you grasp it in a second.  

Any Tourism professional wanting to master online marketing to increase their direct bookings should read and re-read this book. It can literally turn a business around.  

Ian explains Internet Marketing and the new media landscape in a simple, conversational style that makes for an easy read. That’s not to say any of this complicated strategy was over-simplified. In fact, I’m delighted to see how elegantly Ian navigates through some of the deepest thinking on marketing. His views on the future of travel are profound yet so well explained that you grasp it in a second.  

Any Tourism professional wanting to master online marketing to increase their direct bookings should read and re-read this book. It can literally turn a business around.  

 Mike Koenigs 

CEO, MIXIV

 Mike Koenigs 

CEO, MIXIV

Get Your Book Buyers Bonuses

Get Your Book Buyers Bonuses

Insights and Tips For Digital Media Mastery

Insights and Tips For Digital Media Mastery

Register for the Bonus

Register for the Bonus

Get Bonuses 

Get Bonuses 

Get Your Bonus Now

Get Your Bonus Now

Register Now for Bonuses

Register Now for Bonuses

available in print and digital

available in print and digital

How to build your digital network and brand reputation 

to get ranked, get featured, get found and get booked

How to build your digital network and brand reputation 

to get ranked, get featured, get found and get booked

Build Your Brand And Digital Strategy to Reach, Inspire & Convert More Direct Booking and Loyal Guests

Build Your Brand And Digital Strategy to Reach, Inspire & Convert More Direct Booking and Loyal Guests

    Book 1 Bonuses 

    Book 1 Bonuses 

     Preregister for Book 3 @ $1.00

     Preregister for Book 3 @ $1.00

Get Digital Media 

Book2 of  Series  

Get Digital Media 

Book2 of  Series  

Digital Media was a pleasant read for me as the writing standard was so good.  With such rich content, no doubt it will be extremely valuable to  readers in the industry.                                

Digital Media was a pleasant read for me as the writing standard was so good.  With such rich content, no doubt it will be extremely valuable to  readers in the industry.                                

Buy the Book and register here for the Bonuses

Buy the Book and register here for the Bonuses

    Book 2 Special Reports

    Book 2 Special Reports

Several Updates on what has changed and what you need to do now see video >>

Several Updates on what has changed and what you need to do now see video >>

 Angie Bruce - Editor, Scally

 Angie Bruce - Editor, Scally