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National Podcast Day '14: Gamertag Radio Now With Half A Million Downloads in just 9 Months - Gamertag Radio - Gamertag Radio
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National Podcast Day ’14: Gamertag Radio Now With Half A Million Downloads in just 9 Months

By on September 30, 2014

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We’re celebrating National Podcast Day! It’s a day dedicated to promoting podcasting through education and public engagement.  And our podcast just hit a new milestone! For the first time in nine years, Gamertag Radio has reached over half a million downloads in just 9 months. Making it in total – 3.5 million unique downloads! The goal is to hit 4 million some time early next year.

This is a huge achievement for us. Thanks to our community for the support and our hard working team! 2014 is by far the biggest year for the podcast. That’s all independent.

Here’s the our download stats from 2010-2014:

  • 347,347 – 2010 (March-Dec)
  • 316,707 – 2011
  • 246,785 – 2012
  • 356,539 – 2013
  • 500,000+ – 2014 (Jan-Sept)

The majority of our downloads has been through smartphones. Back in 2005, the only way people downloaded our podcast was through PC. Years later, we decided to start focusing on smartphones. That’s why we created our own Gamertag Radio app (BTW…it’s FREE!). We added a lot of weekly bonus content exclusively for GTR App users and this is a much easier way for listeners to download the show on-the-go.

Download our app – it’s FREE!

(Google Play – Android) | (Amazon App ) | (iTunes Store) | (Windows Phone) | (Windows 8)

Here’s a graph of different clients where people has downloaded GTR (image courtesy of Libsyn stats):

Screen Shot 2014-09-21 at 4.30.33 PM

For those wondering what’s Apple Core Media?

Apple Core Media is the process that renders audio and visual content on Apple products including the iPad, iPhone, and other platforms.

That’s where we get the majority of our downloads for the show. Remember, you can’t forget of other devices such as Android and Windows Phone. Gamertag Radio has more downloads coming from smartphones than anything else. I’ve been saying this for a long time. Mobile isn’t just the future, it’s the present. Podcasters should really focus on that. For example, the new iOS8 update is making the podcast app native. Which means that every iOS 8 user will have the app and can’t delete it. Apple sold 10 million of the iPhone 6 and 6 Plus models in the first three days they were available in stores. That’s more than last year’s launch.

Podcasting Statistics via Technology Advice interview with Rob Walch:

  • 63% of listeners listen to 3 or fewer podcasts
  • 63% of all podcasts were consumed through mobile devices, a 20% jump over the previous year
  • 4.9:1, the ratio of Apple device downloads to Android downloads
  • 1,700:1, the ratio of bloggers to podcasters
  • 1,700 – Number of average downloads per podcast episode

The team also worked really hard on creating weekly content. Having special guests, exclusive interviews or event coverages, debates, reviews and fan mail questions for the show.

Gamertag Radio 2014 facts:

  • The only podcast to interview Global Product Marketing for Xbox 1st party games, 3rd party games, Aaron Greenberg & Microsoft Senior Director of Product Management, Albert Penello. Podcast Exclusive Interview (Jan 2014)
  • Gamertag Radio mentioned by Forbes twice this year – (Jan 2014) | (June 2014)
  • The only podcast to get invited from Respawn Entertainment for Titanfall’s preview event. Podcast Exclusive Interview – (Feb 2014)
  • The only podcast to get interview behind close doors and hands-on of Rainbow Six Siege. Podcast Exclusive Interview (June 2014)
  • The only indie podcast to interview the head of Xbox, Phil Spencer. This interview got picked up by all the major gaming news sites: Gamespot | IGN | Polygon | Venture Beat | Ars Technica | Game Trailers | PC World | Video Gamer |
  • The podcast got over 100,000+ downloads this year in June and August
  • Featured on Stitcher Radio front page twice this year. (June 2014) | (Aug 2014)
  • The only podcast to get an invite from Activision for Call of Duty: Advanced Warfare multiplayer preview event. This episode now has 50,000+ unique downloads. Podcast Exclusive Interview (Aug 2014)
  • Gamertag Radio has never been featured on iTunes – “New & Noteworthy” The show still managed to get a lot of downloads and media buzz. You can listen to the story here.

There’s so much more going on behind the scenes with GTR, but these are some of the highlights of what we have achieved this year.

Make sure to support these podcasts and other shows by spreading the word to your friends.

Thank you for supporting Gamertag Radio!!

Danny Pena

About Danny Pena

Founder & Co-host - Since 2001, Danny Peña’ has been at the forefront of Internet video game community building. Known for his unmistakable voice and interview skills. Inducted to Inaugural Podcasters Hall Of Fame. For press inquiries or additional information: email me. Bio: about.me/dannypena | Twitter: Godfree | Follow me on: Xbox Live: Gamertag - GODFREE | Nintendo Network - Godfree | PSN: GodfreeGTR