How do you get somebody interested in investing in your startup? You pitch them the idea. Pitching skills are widely considered fundamental to basic entrepreneurship, and this skill is taught, evaluated, and rewarded as part of almost any entrepreneurial education. The problem is that pitching is a waste of time and teaching this as a primary skill of entrepreneurship is misleading and sets the wrong priorities for aspiring entrepreneurs.
Ditch the Start-Up Pitch
There are better ways to assess entrepreneurs.
August 01, 2014
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New!
HBR Learning
Business Case Development Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Business Case Development. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Make your next business case more compelling.