B2B sales is changing & it will impact you

B2B sales is changing & it will impact you

(If you are a sales leader from Sydney this forum is for you)

Being successful in sales requires continuous innovation, as all products and services go through an accelerated life-cycle. In an era where buyer behaviour continues to evolve rapidly, sales organisations and their people must adapt to provide buyers with the experience that they now expect and demand.

Interruptive push selling no longer works, and salespeople must be equipped with a range of new skills in order to become digitally driven, socially connected, mobile and highly specialised.


With what do we need to arm our sales teams to ensure success?

In the changing sales landscape what are some of the steps that salespeople now need to take in order become A-Grade salespeople?

They need the very latest thinking around what buyers now expect from B2B salespeople. We need to deploy proven strategies and techniques that will ensure our salespeople become specialists - not generalists - meaning that our customers will actually want to engage with them earlier in the buying process.

Poor time management and sales activities has always been the number#1 reason for insufficient pipeline. So we need to provide clarity around where salespeople should be allocating their time, and how to get the best results with today’s digital and social buyers. We need to provide them with a framework on how to adapt sales activities to the new buyer journey is becoming vital. We need to know how to map the buyer journey to ensure that our sales activities align for maximum results across each stage of the buying process.

Seminar Forum

Sales Masterminds APAC in conjunction with the Strategic Selling Group are hosting a forum in Sydney where we will be discussing these issues and related strategies over breakfast at 7.30 am on June the 6th. Please join us and your peers. It might help you obtain ideas to adapt your sales strategy in order to ride the wave of change to survive and thrive.

To read more on the topic of the future of B2B sales and our speaker Graham Hawkins read this article by Tony J. Hughes

This is the fourth in the 2017 series of bi-monthly B2B sales thought leadership breakfast seminars hosted by Sales Masterminds APAC in conjunction with the Strategic Selling Group and our principal sponsor, Salesforce.com.

A light continental breakfast will be served from 7.30am. Presentation and workshop 8.00 to 9.30 am.

Register now for early bird discount; places strictly limited. Our previous events sold out quickly.

About our presenter and facilitator

With more than twenty-eight years of business experience in executive B2B sales and sales leadership roles, Graham has extensive experience in developing, mentoring and leading highly successful sales teams while driving multi-channel sales engagement strategies that dovetail with the new Age of the Customer.

Graham is the author of two books on professional selling – Sales Transformation, and The Future of the Sales Profession.

Graham is the Founder & CEO of SalesTribe, and has worked in the UK, Australia and across Asia Pacific as a representative of some of the world’s most innovative IT, telecommunications, finance and media organisations.

Graham has an MBA (Exec) (Distinction) from RMIT and is a member of Golden Key International Honour Society for high-performing business students. Graham is also a part-time lecturer and student mentor in the RMIT Executive MBA Program.

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Your Invitation: I invite you to join the Strategic Selling group on LinkedIn where you can experience informative discussions with your peers and sales thought leaders on subjects like the one we have discussed here.

Please Share: If you valued this article, please share via your Twitter, LinkedIn, Google+ and Facebook social media platforms. I encourage you to join the conversation or ask questions. Especially if you know how to fix the sales efficiency issue. So feel free to add a comment on this post – I promise to respond. Please follow my LinkedIn post page and follow me here on the Strategic Selling Group.






Peter Strohkorb

#LinkedIn Top Sales Voice, #Salesforce Top Sales Influencer | Upgrade Your Sales to Buyer-Focused Selling for real Revenue Growth 📈 Australia, USA, Online | Let's lift your Sales, too: pstrohkorb@peterstrohkorb.com

6y

The last SMA breakfast with Tony J. Hughes was a sellout success. This one promises to be a full house again. I will be there and I encourage you to book your seat, too.

Mutlek Amrov

We’re not simply channel friendly, We’re channel built! From Canada to Argentina

6y

It is true. Many buyers I have met with are much more focuses on whether you can deliver and support the solution they already know they want. Have a great event gentlemen. Best of luck!

Derek Wyszynski

Leadership. Advocacy. Equity.

6y

John Smibert - is there ANY possibility this will be streamed or recorded for the international audience? I would bet my next paycheck what Graham has to say is vital intel for salespeople the world over.

(Mal) Domenic Malgeri

Real Estate Investment and Sales Professional

6y

Would love to attend John Smibert but I am based in Melbourne. Mmm but worth flying to Sydney? Time to check flights! Thanks for the post John.

Cian Mcloughlin

SaaS Start-up Founder | LinkedIn Top Voice 2022 | Author | Top 50 Sales Keynote Speaker | Award Winning Blogger | Helping Sales Leaders Unlock The Value Of Win/Loss Customer Insights

6y

If you work in a sales or sales management role and live in Sydney, this is a must attend event. Why should you get out of bed early on Tues June 6th you may well ask? 1. Because best-selling author Graham Hawkins is an insightful speaker, sales thought leader and he is single-handedly reshaping the face of the ANZ sales landscape. 2. Because some of the leading sales experts anywhere in the world will be in the room, ready to connect with you, answer your questions and develop your skills. 3. Because you owe it to yourself and your career development to take every opportunity you can to learn, develop and refine your sales craft. I look forward to seeing you there in 2 weeks time.

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