Start-up companies are known for their innovation. They find a need that is not being met or a problem that could be solved better and they seize the opportunity.
Now more than ever, professionals in the tech industry are opting to take their chances using the newest developments available.
A big part of them launching successfully, and remaining recognizable in the competitive marketplace is having the right company logo. It needs to be immediately memorable, and the brand needs to be prepared to refresh to stay on trend.
Here are some of the top start-up companies in the U.S., along with their logo.
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Indeed
With headquarters in Austin, Texas, Indeed is a job website that operates worldwide. The site is currently in more than 50 countries and they offer services in over two dozen languages.
The site takes job listings from several sources and aggregates them all into one search engine, making it a great place for people that are on a job hunt.
Indeed users can find job listings, apply for jobs, upload resumes and find career stats all in one place. In 2010, Indeed passed Monster as the most heavily trafficked job search website in the United States.
Airbnb
Airbnb has forever changed the scene for travelers, property owners and renters. Starting out and headquartered in San Francisco, Airbnb is a service that helps to facilitate the bookings and transactions for accommodations.
However, it does not operate as a hotel management portal like some of the more common sites you may find. With Airbnb, people can list the accommodations that they have on offer for travelers and people can search them out, book them and pay through the site. At the time of writing, Airbnb operates in more than 30,000 cities, covering close to 200 different countries.
Eventbrite
Eventbrite is an online service aimed at people who are in event planning. The company is headquartered in San Francisco and they have offices in several cities throughout the world.
The service is intended to help event planners with the planning, publicity and ticket sales for events. The company also has an app that can be used to manage ticket sales and to check in guests at the live event. The site makes its money by charging a commission on the tickets that are sold. The service is currently available in approximately 200 countries.
ThinkGeek
The online retailer ThinkGeek is a service that caters to what is known as "geek culture". Shoppers can find things like clothing, unique tech items, various toys and even food and beverage items.
The service was founded back in 1999 and it is popular among tech enthusiasts and people that are interested in internet culture. The company was recently bought by Gamespot for $140 million and they just opened their first retail location in Orlando, Florida.
Moz
Based out of Seattle, Washington, Moz is an online company that operates an online community for digital marketers where they offer SaaS tools for digital marketing.
The company originally started as a consulting firm back in 2004 and later shifted to the model of selling software as a service. Moz offers services that range depending on the subscription plan of the user, and through the site, companies can access various online marketing tools that can help them with things like search engine marketing and social media management.
Uber
Uber is basically a service that connects people who are in need of a ride with other people that are willing to give them that ride. Smartphone users can use the Uber app to request a ride through the service, then the ride is routed to the nearest driver on the service and the transaction is handled by the site through a credit card.
The service started out as Uber Cab in San Francisco and quickly moved to several cities across the United States. Now the service is available in more than 300 cities worldwide and the company has an estimated value of more than $60 billion.
Quora
Founded in 2010, Quora is a question and answer website. The basic idea is that it is supposed to be a community driven one-stop location for all of your question and answer needs. Users can post and answer questions and they can up vote and down vote different replies.
In addition to that, people can make edits and request edits to different answers. To help ensure honesty and accuracy, Quora also requires users make accounts using their real names. In 2014, the company started a funding drive that valued the enterprise at about $900 million.
Medium
Medium is a website that is all about reading and writing. It is a place for people of all sorts to write their story or their thoughts and where any person can come to read this diverse selection of writings.
People can connect through these writings, link to pieces that have similar ideas, and write as little or as much as they want. It includes a range of services that can help with writing and tools for interacting and commenting.
HubSpot
Hub Spot is a company that specializes in making software products for inbound marketing. The company was founded in Cambridge, Massachusetts and in 2014, it pulled more than $100 million in revenue.
The company develops and sells several digital marketing tools for things like search engine marketing, email marketing, and web analytics. Hub Spot software also offers a high level of integration with other popular pieces of business software, making it particularly convenient for companies that run various programs.
SpaceX
SpaceX
SpaceX is an aerospace company owned by Elon Musk, the co-founder of PayPal and the CEO of Tesla Motors. The company's main long-term goal is to make space travel a common part of life, but they have had several successful operations in the current landscape of the aerospace industry.
Space X was the first commercial enterprise to launch a spacecraft into orbit and return it safely to Earth. It is also the first company to have a vehicle successfully dock with the ISS.
There are a lot of fun and exciting start-ups out there, and they tend to succeed because they operate in ways that are untraditional. Finding ways to do old tasks better or providing services that people didn’t even know they wanted until they were there. When you look at the most successful start-ups, it can be impressive to see what a small group of people can do when they have a good idea.
Want More?
Other companies' logos can be great inspiration for your own. Check out these previous round-ups for more winning designs:
100 Famous Corporate Logos From The Top Companies Of 2015
Alphabet Soup Of Creative Crowdsourced Letter Logos
Good to Great: Start-up & Small Business Logos from the UK and Europe
Written by Jessica Walrack on Tuesday, April 26, 2016
Jessica Walrack is a professional freelance writer with a background in sales and marketing. After 7 years in the corporate world, she stepped into the online sphere and has now been freelancing for 4 years. She specializes in helping businesses to create a stellar online experience for their audience in order to build industry authority and increase profitability. In her spare time, Jessica enjoys traveling all over the world with her family.
