In fact, email is a system that makes your customers feel unique and informed about special events facilitating to make your spa or beauty salon the preferable choice for their beauty needs.
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5 email marketing ideas to improve your salon or spa business
1. 5 Email Marketing Ideas To Improve
Your Salon or Spa Business
By: Alphasandesh.com
2. Initiation
• Email marketing is a system that allows you to
target your customers who need your salon
products or services. Furthermore, marketing
through email is economical in comparison to
conventional advertising. In fact, email is a
system that makes your customers feel unique
and informed about special events facilitating
to make your spa or beauty salon the
preferable choice for their beauty needs.
alphasandesh.com
3. Ideas for your salon email
• E-mail marketing on normal schedule is a highly
efficient way to create and manage relationships.
Here are some suggestions on what to include in
your salon email.
• Special and latest services
• Give several makeup tips
• Use magic words or spa name
• You can offer incentives
• Deliver messages usually
alphasandesh.com
4. Special and latest services
• Draw attention to special
sale items. Inform about
latest services or admired
old ones. Give coupons so
that clients can print and
bring in to avail free
service with buy of
another one. This is also a
best way for you to test
the effectiveness of your
salon email marketing
campaign.
alphasandesh.com
5. Give several makeup tips
• You can give tips or advice about salon services such
as: Eye makeup tips for brown or blue eyes, make
up tips for brides or teenagers, tips on hair
straightening and prevention tips for hair loss, etc.
alphasandesh.com
6. Use magic words or spa name
• Write an attention-
grabbing subject line, and
place your salon or spa
name in your subject line.
Your clients will find your
name, which will decrease
the chances of relegating
you to their spam or junk
folder. Magic words like
savings or prize will help in
generating the idea that
this is something they
want.
alphasandesh.com
7. You can offer incentives
• You can also have
incentives or money off
for customers who can
bring their companions
or friends with them for
a visit to your salon. In
that way, you are only
offering incentives if
there is extra revenue
that comes in.
alphasandesh.com
8. Deliver messages usually
• Deliver your messages on a usual basis so that
customers will wait for them, and even reply to
them.
alphasandesh.com
9. Conclusion
• Integrating email into
your salon advertising
plan can increase
overall sales as well as
enhance customer
engagement at low-
cost, with a minimum
spending on time and
effort.
alphasandesh.com