Can AI Put an End to Big Data’s Boulevard of Broken Dreams?
Big data came with big promises left largely unfulfilled. But advancements in AI and AI-era data platforms may be the key to finally unlocking its value.
5 Lessons We Learned Deploying Einstein Copilot at Salesforce
These takeaways will help you streamline your rollout of Einstein Copilot, our new conversational AI assistant for CRM.
What Does Salesforce Do?
We answer some basic questions about what Salesforce does, what Salesforce CRM software is used for, and how Salesforce works.
What Should Be First on Your Company’s AI Agenda?
The best way to make sure your AI implementation is strategic and effective is to have clear business goals, and to ask the right questions.
Marketing
Article
How Marketers Can Connect With Generation Alpha
They’re global and super tech savvy. But that’s not all. We spoke with two leading researchers about the nuances of connecting with this new generation.
The Hottest 3 Letters in Generative AI Right Now Are Not LLM
How to take generative AI prompts to the next level with retrieval augmented generation, or RAG.
Editors' Picks
Featured Series
Sales
Get insights, and streamline processes with the latest Sales trends, insights, and conversations.
See All Stories
27 Top Sales Influencers You Should Follow in 2024
Read actionable advice from leading sales influencers as they focus on growth in the year ahead.
How to Get the Most Out of a Sales Call
Perfect your sales calls using these sought-after tips from sales experts.
Featured Voices
A CDP Is a Powerful Tool — Here’s How To Make It Work for You
What can a customer data platform do for your brand? Learn how it can bring you closer to your customers — with help from AI.
5 Business Uses for an AI Copilot
Here are five industry-specific examples of how an AI copilot can make your work life easier.
What is an AI Copilot?
Generative AI is laying the foundation for a new kind of app: super intelligent assistants that can do the work of hundreds — or even thousands — of individual applications based on a simple prompt.
The Definitive Data Glossary for Business Leaders
Global data will double every 12 hours by 2025. This glossary of data terms will help everyone in your company understand the power of real-time, actionable data in the age of generative AI.
Salesblazer
Read
Who Is a Salesblazer?
Salesblazers are sellers, sales leaders, and sales operations professionals looking to achieve sales excellence and grow their careers. They close deals, make customers successful, and help their companies grow.
Featured Series
Service
Stay ahead in the game with the latest cutting-edge trends and expert tips, where innovation meets customer satisfaction.
See All Stories
Customer Service Analytics: How To Make Sense of All Your Data
Turn customer interactions into insights that help your business improve with service intelligence.
What Is Net Promoter Score — and Is It Worth Tracking? Let’s Talk Pros and Cons
Some service leaders swear by Net Promoter Score, while others think it’s obsolete. We asked our Trailblazer community to weigh in. Here’s what they told us.
