sainsbury supermarket — Photograph: @mynameischrisd/Twitter

Sainsbury's puts poster in window that customers were never meant to see …

This article is more than 9 years old

Motivational poster asking staff to make customers spend 50 pence more displayed in Sainsbury’s store window by mistake

Sainsbury’s staff poster urges staff to a join the ‘50 pence challenge’, designed to encourage customers to spend an extra 50 pence in store.

The display was originally tweeted by @mynameischrisd who resisted revealing the location to Sainsbury’s increasingly desperate social media manager.

.@sainsburys not sure this is supposed to be in your window... pic.twitter.com/Zk9GCliIWO
— Chris Dodd (@mynameischrisd) September 29, 2014

@mynameischrisd Yeah, I don't think so either. Which store was this? I'll give them a call. Ross.
— Sainsbury's (@sainsburys) September 29, 2014

@mynameischrisd This is clearly a poster meant for staff areas. I'd really like to make sure it gets to where it should be. Ross.
— Sainsbury's (@sainsburys) September 29, 2014

@glitteringheels oh Sainsbury's are not playing nice. :(
— Chris Dodd (@mynameischrisd) September 29, 2014

Twitter was quick to respond using the hashtag #50pChallenge.

Crying with laughter #50pChallenge "Would Sir like some more biscuits?"
— Melanie King (@DaisyBooNails) September 30, 2014

@KrazyKizza @sainsburys I was just going to buy one pastry this morning for 80p, but they were 2 for £1.30 so I did that. #50pChallenge
— Charlie M (@Charlie628) September 30, 2014

As a result of *this* Tweet, I shall now be attempting to spend 50p *less* in @sainsburys » https://t.co/gBHK7OPFOW #50pChallenge
— Owen Williams (@OwsWills) September 30, 2014

What do you think about the mistake? Are you surprised retailers have such motivational posters for their staff? Will it put you off shopping at Sainsbury’s? Share your comments in the thread.

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