I’ve been monitoring the gap between power and novice users for some time, since the market direction could have a direct impact on mobile commerce.
For example, more shoppers using apps vs. mobile websites can affect how retailers develop and introduce mobile shopping innovations to their customers. It also can …
Some of us have to restrict the time we spend on apps to preserve battery power. Until power drain is less of a challenge will app usage not have virtual cap?
Thanks, James, that is a very great point.