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Timely communication with customers - what’s the limit?

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We’re all used to seeing image sliders near the top of many websites we visit. The image above was from one website I visited today. It was one of 3 or 4 images being shown. Image sliders are a great way to communicate timely information with customers in amongst the images that demonstrate the products or services on offer.

In this case, the company was announcing the closure of their showroom for the Easter period. Not everyone will be pleased the showroom is closed but even so this is a clear attempt to keep everyone informed.

How long after the re-open date should this communication be taken down? I think it should almost be as soon as the business returns to operation, in this example on Tuesday 21st April.

The issue is I’m writing this on 26th April. I don’t know this organisation’s trading policy for Anzac Day (25th April) but leaving the Easter message on show and not providing information about Anzac Day trading seems a massive oversight to me.

Filed under Image slider easter anzac day