Commentary
Millennial Mom Vs. Established Mom, Compare And Contrast
- by Tina Wells , January 27, 2016
Moms are on top of it right now. Recent estimates show that American moms control approximately $2.1 trillion of spending per year, or 85% of household income. Not surprisingly, this is a key demographic for many brands.
As we all know, the role of women has changed substantially over …
