"It Was Never a Dress"

Posted by Melissa McEwan at Friday, May 01, 2015
[Content Note: Gender essentialism.]

So, I am not a fan (ahem) of gendered bathroom markers, but, as long as we're stuck with the damn things, this is pretty cool: "Recently, a tech company called Axosoft reimagined the ladies room symbol."

image a women's bathroom symbol, in which the dress is revealed to be a superhero cape
Jamie Kruger posted the above image to Twitter on April 29 at the Girls in Tech conference in Arizona. Axosoft was the main sponsor of the conference, outfitted with bathroom signs featuring two generic female symbols side by side. But this version throws the familiar shape on its head with one one wearing a cape—decidedly not a dress.

"It was never a dress," Axosoft writes in their new campaign to empower women in technology.

"This lady, well, we've been looking at her the wrong way," Tania Katan, the Curator of Code for Axosoft, said in a recent video. "We're launching a campaign that shows you what's really on the other side. It was never a dress."
Last night, on social media, I saw a terrific Wonder Woman variation:

image of a women's bathroom symbol, in which the dress is revealed to be a superhero cape, and Wonder Woman's outfit is drawn on the body

WIN.
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