Just F* Good Wine (Concept)

Creative Agency: Gregoriodesign
Project Type: Concept
Location: Düsseldorf, Germany

This wine label is unlike any other ordinary wine label. It clearly differentiates itself from the rest through its provacative message. It’s wording and typography represent a authentic punk mentality that is very unconventional for ordinary wine labels. Most other seem to adhere a kind of old-fashioned visual pattern from which this design seeks to break out.

It is no secret that the aim is to provoke and therefore also catch the consumers attention. However most of all it is a radical design that gets rid of any preconceptions that wine labels must follow a certain pattern. Unlike many other pretentious wine labels this one is authentic with a simple message.