MVP as a process. How @LegalTrek incorporated #Lean in building their legal software?
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MVP as a process is a story how LegalTrek used lean methods to create first version of the product. You can learn how LegalTrek went through 4 stages and what were their results in the ongoing process of learning, building and measuring. http://legaltrek.com
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MVP as a process. How @LegalTrek incorporated #Lean in building their legal software?
- 1. MVP as a process Alex Gvozden / alex@legaltrek.com / @mrsteel
- 3. we feel a-Mazed in Startups
- 4. An MVP is not a minimal product, it is a strategy and process directed toward making and selling a product to customers.
- 5. MVP is NOT A PRODUCT!
- 6. IDEAS BUILD PRESENT MEAS URE DATA LEARN
- 7. IDEAS BUILD PRESENT MEAS URE DATA LEARN PROCESS in a LOOP
- 9. Ideas
- 10. Million ideas Ask before do Solve a problem
- 11. Build
- 12. Have an expert from target group Do not overdesign early Break problems into smaller ones
- 13. Present
- 14. Define customer segments Do not wait for perfection A/B Testing
- 15. Measure
- 16. Make it easy to give feedback Few things at a time Product usefulness and ease of use?
- 17. Data
- 18. Data is treasure chest Do not hesitate to contact back Ease to read and navigate
- 19. Learn
- 20. Continuous improvement 5 Whys Generate solutions
- 21. What LEAN is not
- 22. Half-baked products Synonime for cheap Replacing vision Redefining your product
- 23. LegalTrek iteration #1 Idea Simple legal tool to report cases
- 24. LegalTrek iteration #1 Present Phone call or direct conversation
- 25. LegalTrek iteration #1 Learn There is a problem We need a unified tool
- 26. Ideas & Build
- 27. LegalTrek iteration #2 Idea Spread the interest Check out feature set Get new ideas
- 28. LegalTrek iteration #2 Present Wireframes, partly interactive Questionnaire connected to wires
- 29. LegalTrek iteration #2 Learn Standard calendar is fine Billing is really important 95% filled completely
- 30. LegalTrek iteration #3 Idea Interactive feel of final app Raise investors interest Check out easiness of use and MVP feature set
- 31. LegalTrek iteration #3 Present Front-end of the app filled in with dummy data No data input
- 32. LegalTrek iteration #3 Learn People love to have something to click Easiness of use was praised Some features are not decisive
- 33. LegalTrek iteration #4 Live app – Users input In-app analytics Fast release cycle & Feature testing Public version May 2014
- 34. Test images, ad&site messaging / copy Testing out markets
- 35. Intercom.io Reach out, provide guidance, smart auto messaging
- 36. In-app tracking
- 38. IDEAS BUILD PRESENT MEAS URE DATA LEARN IDEAS BUILD PRESENT MEAS URE DATA ARN
- 39. Think before do! Keep customers close! Minimize drifting! Key Takeaways
- 40. Thank you! Alex Gvozden / alex@legaltrek.com / @mrsteel