Rich was a plant manager with a 10,000-person workforce producing a billion dollars of product per year. He was a pro at his craft and highly respected in his industry. I met with him and his team weekly as an organization development consultant for a couple of years. Someone from HR asked him to participate in a new program called “360 Feedback.” He had never heard of such a thing but thought it seemed worthwhile. “After all,” he told me, “feedback is the breakfast of champions!”