Of Another Fashion

An alternative archive of the not-quite-hidden but too often ignored fashion histories of U.S. women of color

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We’ve moved!

You can find these images and stories – as well as some new ones at Instagram @of_another_fashion

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I was invited to write a short article about OF ANOTHER FASHION for a special issue of a relatively new academic journal, Fashion, Style & Popular Culture. My article, following the theme of the special issue on “curation”, reflects on the collaborative methods and broader significance of this largely donated public digital archive of women of color’s fashion histories. Happily, the journal issue is now out! If you’re interested in reading the article, you can purchase a PDF of the article here. I’ve contacted donors whose family’s images appear in the article (as examples of what the archive has to offer); those who sent me their mailing addresses should have received their complimentary issue by now. 

Please keep the photographs (high resolution scans please!) and stories coming! See here for information/instructions on how to donate and be part of this archive.

ALSO, tote bags are now back on sale for a limited time at the Etsy store.

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While doing research for a talk on the history and future of vanity, I found this incredible photograph by Max Yavno of “las pachucas” – Chicana zoot suiters, in pant suits! This archive already holds several photographs of women zoot suiters but they’re wearing skirt suits or just the pants and a top. This is such a detailed photo of the entire look of las pachucas from the hair to the shoes. Beautiful! 

The photo is called “Two Women”. It was taken in Los Angeles, California in 1946.

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This is a photograph of my grandmother, Manuela Lizarraga, taken in the market of Mazatlan, Sinaloa, Mexico in the late 1950s. I think that she probably made this dress herself since she came from a humble family with several children. Her views on fashion are more about utility - even the dress she is wearing in the picture is about utility. However, my grandmother, to this day, loves to wear skirts and dresses and I have never seen her wearing pants. I love seeing this photograph of my Mama Nela (as all her grandchildren call her) because it reveals her strong and undeniably sassy character! 

Submitted by Kareli Lizarraga (Philadelphia, PA)

This is my mother, Barbara Taylor Jewell, who passed away on November 2, 2011. The photo was taken at a dance held by Delta Sigma Theta (my mother’s sorority) and their “brother” fraternity Omega Psi Phi at Clark College in Atlanta. My mother, who...

This is my mother, Barbara Taylor Jewell, who passed away on November 2, 2011. The photo was taken at a dance held by Delta Sigma Theta (my mother’s sorority) and their “brother” fraternity Omega Psi Phi at Clark College in Atlanta. My mother, who made the dress herself, was voted Miss Omega of 1951. We found the corsage among her things after she died.

Submitted by Joseph O. Jewell (College Station, TX)

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This is a photo of my mother, Luz Celenia Perez-Velez in 1952. It was probably shot in a photo studio in the Bronx, New York. She was born in Utuado, Puerto Rico in 1936 so she would have been about 16 years old in this photo. My mother probably sent this photo to him in Korea while they were married and my father carried it around with him until he died in 2008. 

I love this picture because her smile is brilliant and full of promise. What is amazing about this photograph is the transformation of a girl who was orphaned at age six and raised by an assortment of extended family, friends, and strangers, with very little education and in extreme poverty. She was the youngest of six kids, and once her brothers made their way to New York, they struggled to bring her there. While her trip was to New York was lonely and frightening, she was enormously grateful to them for bringing her to New York. Just two years after arriving, in her own words, she “blossomed”. 

The dress probably came from a factory that her brother owned called Margie Designs. She learned English quickly, and until she died loved fashion. She had an eye for beautiful and classic designs, and looked beautiful each time she stepped outside into the world. She gave all of us our love of fashion, design, and clean lines. I miss her every day.

Submitted by Diana Velez (Brooklyn, NY)

OF ANOTHER FASHION Has 104,000 Followers … Let’s Celebrate with a Tote Bag! (You can win one)

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WHY CREATE A TOTE BAG?

There are many reasons (both good and unavoidable) why OF ANOTHER FASHION is a digital archive. One of the best reasons it’s digital is because I wanted it to be accessible to as many people as possible, no matter their geographic location and limitations. But in my wildest thoughts about this project, I never imagined it would reach as many people in as many places as it does. Incredibly, OF ANOTHER FASHION now has over 104,000 followers! I’m overwhelmed and totally grateful to you for following, contributing, and sharing this archive. Please continue to do so!

For awhile now, I’ve wanted to find a way to materially connect audiences to the archive and to each other (including myself!) as well as to give this digital archive a material presence in the real world. This is difficult, as I’ve noted elsewhere, given the general curatorial and critical neglect of women of color’s histories and experiences with regard to fashion. This is one of the reasons why mounting a physical exhibition is extremely challenging.

Despite or rather because of these challenges, I wanted to mark this milestone of 104,000 followers by celebrating the online community that OF ANOTHER FASHION has brought together and which it continues to bring together. Your support underscores the significance of women of color’s fashion histories and practices. And your submissions evidence that style and beauty of another fashion deserves to be preserved, studied, and celebrated.

HOW TO BUY, AND HOW MUCH?

Tote bags (big and sturdy enough for books, groceries, and farmer’s market finds) are $10 each (plus $2 for shipping). You can buy them from my Etsy shop. Please note that I have a limited supply. (OF ANOTHER FASHION has also been featured on the ETSY blog!) 

Proceeds will go towards redesigning this site so that it will be an even better online resource for the study of women of color’s fashion histories. Redesign plans include but aren’t limited to: bigger photos; a user-friendly searchable database by year, garment, race, theme, etc; and smart academic and popular essays that help to illuminate and expand the social, material, cultural, and political histories of the lives represented on this site.

WIN A TOTE!

Congratulations to Sharon K. of Brooklyn, NY for winning our Tote Bag Giveaway!

11 years ago 32 notes

Tagged with:  #swag

This is my mother, Barbara Taylor Jewell, who passed away in November. The photo was taken in 1947 when she was a freshman entering Clark College (now Clark-Atlanta University) in Atlanta, Georgia. The photographer liked my mother’s photo and the...

This is my mother, Barbara Taylor Jewell, who passed away in November. The photo was taken in 1947 when she was a freshman entering Clark College (now Clark-Atlanta University) in Atlanta, Georgia.  The photographer liked my mother’s photo and the “unusual” hairstyle she styled herself. He asked if he could use her photo as one of his samples. My grandmother, who insisted on meeting him first, approved.

Submitted by Joseph O. Jewell (College Station, TX)

Tagged with:  #African American  #1940s
This is my grandmother, Dominga Villegas (in the foreground) and “Mama Piedad” (in the background). I am not sure how/if they’re related. One of the houses behind them is the home that my father was born in, in Weslaco Texas. There was no running...

This is my grandmother, Dominga Villegas (in the foreground) and “Mama Piedad” (in the background). I am not sure how/if they’re related. One of the houses behind them is the home that my father was born in, in Weslaco Texas. There was no running water, no electricity and they had a pump and an outhouse in the backyard. According to my father, the street was a dirt road back then and the Mexicans lived on one side of town and white people lived on the other side. The town was segregated. They may have been poor but my grandmother looks amazingly beautiful and confident in this photo.

Submitted by Dagny Villegas (Indianapolis, IN). 

Tagged with:  #Chicana  #Latina  #1940s
Hope to see many of you this Saturday afternoon in NYC! Please bring photos and stories to share! For more information, click here.

Hope to see many of you this Saturday afternoon in NYC! Please bring photos and stories to share! For more information, click here.

We found this when we were going through my grandma’s photos (after she passed away on April 29, 2012 at the age of 98). It’s taken in Los Angeles. I forgot about this photo but it’s one of my favorites. It was taken in the 1930s and the dress was...

We found this when we were going through my grandma’s photos (after she passed away on April 29, 2012 at the age of 98). It’s taken in Los Angeles. I forgot about this photo but it’s one of my favorites. It was taken in the 1930s and the dress was likely made by my grandma, like a lot of her clothes.

Submitted by Cheryl Motoyama (Santa Ana, California).

A promotional photograph of dancer and musical comedy star Aida Overton Walker, who as some of you may recall was credited with popularizing the cakewalk.
Credit: Photographs and Prints Division, Schomburg Center for Research in Black Culture, The...

A promotional photograph of dancer and musical comedy star Aida Overton Walker, who as some of you may recall was credited with popularizing the cakewalk.

Credit: Photographs and Prints Division, Schomburg Center for Research in Black Culture, The New York Public Library

Submitted by Lynn Mally (Irvine, CA)

Tagged with:  #1900s  #African American
Alice Miyeko Odama (July 16, 1913 - April 29, 2012)
OF ANOTHER FASHION wishes to extend our sincere condolences to Cheryl Motoyama and her family on the recent passing of Alice Miyeko Odama. Longtime subscribers of OF ANOTHER FASHION know that Cheryl...

Alice Miyeko Odama (July 16, 1913 - April 29, 2012)

OF ANOTHER FASHION wishes to extend our sincere condolences to Cheryl Motoyama and her family on the recent passing of Alice Miyeko Odama. Longtime subscribers of OF ANOTHER FASHION know that Cheryl has generously shared numerous photos and some truly amazing stories of her beautiful family and especially her lovely grandmother.

The picture above is not only one of my favorites of “the Japanese movie star” Alice Odama (nee Ishizaki) but one of my favorites of the entire collection. 

For more of Ms. Odama, click the #AliceOdama tag at the bottom.

Tagged with:  #AliceOdama

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I previously dubbed Lucille Baldwin Brown the loveliest librarian ever. Vivian Gordon Harsh, the woman above, is proving that librarians are their own category of beautiful. Harsh was the first African American librarian to work at the Chicago Public Library. She began her career at the Chicago Public Library in 1924. She studied library science at Simmons College and the University of Chicago.

Credit: The Vivian G. Harsh Research Collection of Afro-American History and Literature is housed at the Chicago Public Library Woodson Regional Branch

Submitted by Terah Edun

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This is Mary F. Clifford, a student at Storer College in Harpers Ferry, West Virginia (1906). I think, although I’m not sure, that this is the daughter of J.R. Clifford, West Virginia’s first African American attorney, and original member of the Niagara Movement.

According to this source, Clifford’s daughter Mary delivered the credo at the Harper’s Ferry meeting of the Niagara Movement in 1906. The name and location are right, so it’s possible that the Mary Clifford in the photograph is Clifford’s daughter. Either way, her outfit is lovely.

Submitted by Molly Dolan, Digital Initiatives and Scholarly Communications Librarian at West Virginia University Libraries (Morgantown, West Virginia)